Seasonal events are popular with kids and families, and Easter is no exception. 

With so many fun traditions, there’s a lot to remember when organising an Easter event for your community. Proper planning helps you ensure you have every element — after all, no one wants an egg hunt without chocolate and sweets!

To help you create an unforgettable event, we’ve rounded up 17 of the best Easter ideas to celebrate the Bank Holiday weekend. Whether you’re hosting an Easter egg hunt or full-scale spring festival, these suggestions will inspire your planning and ensure your event is a hit.

People sitting in tables at a beautiful garden and chatting.

Why host a community Easter event?

Easter is a staple spring event, and many people look forward to attending spring events with their families. An Easter event is a perfect opportunity to appeal to a wide demographic.

Why? Seven-in-ten Brits enjoy celebrating Easter and with a long bank holiday weekend to top things off, it gives plenty of time for people of all ages to celebrate.

Fortunately for event organisers, facilitating those celebrations is great for business. In the UK, we spend an estimated £1.3 billion during Easter. Chocolate egg spending alone has hit £80 million

Translation: Easter is the perfect time to plan an event, no matter what event type or audience you’re catering for.

Research has shown that Easter means different things to different people. More than three quarters of adults (76%) associate Easter with chocolate eggs, followed by Bank holiday (67%) and hot cross buns (62%). Religious significance is fourth on the list, with 55% of Brits associating the holiday with Jesus.

So, you have room to create experiences for everyone to enjoy. Just be sure to respect cultural needs where necessary, and make sure your events are accessible. Above all, an Easter event should uphold the values of the event itself, which is all about community and inclusion.

And that’s not all. Hosting a community Easter event gives you the chance to harness your planning skills and make a lasting impression.

Children sit on ground with Easter baskets

How to plan an Easter event

Before we cover some “eggciting” (too far?) Easter event ideas for guests of all ages, let’s talk logistics. If you want to ensure your event is successful, you’ve got to cover all of your basics and plan it to a T.

But don’t stress if you’re new to Easter celebrations, because we’ve got you covered.

Follow these seven steps to thrill parents and children at your Easter event.

1. Define the objective for your Easter event

Creating a strategy plan for a relaxed, family-friendly event may seem excessive. However, clearly defined goals will give you and your team something to reference if issues arise.

The key is to keep your objective simple. Are you putting this event on to strengthen your community? To raise money for charity? Or to provide a fun time for local kids?

You’ll want to draw as many people to your event as possible. But hitting your attendance goal doesn’t necessarily mean your event is a success. Instead, think of the other things you want to achieve, like money raised, newsletter sign-ups, revenue, or awareness.

Clarifying your objective will help you define your approach to the following steps.

2. Outline your event budgeting needs and limitations

Whether you plan to host a simple Easter egg hunt or a lavish festival, a budget will help you and your event staff avoid unexpected costs.

To make this easier, you can use an event budget template. Debating between hiring a balloon artist or having a volunteer learn some simple shapes beforehand? A quick check of your budget can keep you from overspending — or let you know when you can indulge.

Remember: input even the smallest expenses, and keep the budget updated at least every week. Things like flyers, food, and decorations can add up fast.

3. Consider the diversity of your target audience

Like other annual celebrations, Easter events have a wide appeal, so you want to ensure your events cater to each demographic.

How to appeal to kids and teens:

Younger children might be thrilled to participate in an egg hunt or take photos with the Easter Bunny. But if you’re expecting teenagers to attend, ensure they have a designated area to hang out and chat with their peers.

What can adults do for Easter?

Don’t forget your adult attendees, either. Easter-themed beverages, or even a decorated wine-and-cheese plate, can give them a chance to relax while their kids have fun. Remember to apply for the necessary permits or licenses if you plan on serving alcohol.

Planning an event that offers different Easter experiences for both kids and adults? 

Keep things organised by setting up multiple event ticket types for your event. That way you’ll know how your event audience is split in terms of age and what resources you’ll need to allocate to ensure both kids and adults have an incredible time.

If you’ve partnered with Eventbrite, creating different ticket types is fast and simple. Here’s how it’s done:

4. Pick an appropriate venue

Before you choose your event location, review what you already know about your audience. Things like parking, public transport, and accessibility will impact attendance at your Easter event. Therefore, make sure that your venue fits the needs of your attendees.

For example, if you’re expecting lots of parents with young children, verify that the venue is easily pushchair-accessible.

This is also where partnering with an events platform that lets you set up custom seating arrangements to match your venue space comes in handy.

For example, Eventbrite’s Seating Chart Maker gives you the tools to create a custom seating map. It’s fast and simple — with an intuitive drag-and-drop system that’ll have you all set up for a reserved seating event in no time. Here’s how it works:

If you’re planning a classic egg hunt or outdoor Easter event, assess the location in-depth. Make sure that it is clean, safe, and has the proper facilities for rubbish and recycling. Events with food, drinks, and games leave a lot of waste behind.

5. Make people notice your Easter event

Family events around Easter are very popular, meaning yours will need to compete for attendance. If you want families to choose your event, try to give it a twist.

Here are some ideas to get you started:

  • Choose a unique location: Traditional Easter egg hunts are held in grassy fields or the local park. Break from the norm and host yours in an unusual place, like a classic theatre or the local library.
  • Add extra layers to the competition: While it’s exhilarating for children to find the most Easter eggs, you can go further. Consider placing riddles or puzzles to solve inside some of the eggs to win additional prizes.
  • Bring out the artist in your guests: A variety of activities at your Easter event ensures there’s something for everyone. One great activity is an egg-decorating station (using either real or plastic eggs). Or, if you’re holding your event before Easter, consider an Easter card decorating station.
  • Let the music play: Close your Easter event with a party. Not only will the kids enjoy being silly, but the parents will also thank you for helping the children shake off that sugar high.

6. Promote your Easter event to the right audience

A standout Easter event can only attract a crowd if people know about it. When it comes to marketing your event, there are lots of options.

Here are three tried-and-tested tactics for promoting your event:

  • Post flyers around town and near your location: Ask local businesses, especially if they are family-focused, if you can post on their windows or bulletin boards.
  • Market your event over email: If you don’t have a mailing list, try to get your event in a local or regional newsletter.
  • Promote your event on the right social media channels: Ensure your copy gets all the essential event details across while still attracting interest from the right people. Once you know your audience, choose the channels they’re most likely to be on and don’t waste precious resources on the rest.

If you need a hand promoting your event, Eventbrite’s got a range of dynamic marketing tools designed specifically to increase your promotional reach without overstretching your budget.

For example, organisers can use AI-powered content suggestions to tweak their ad copy so that it better resonates with their target audience. Meanwhile, A/B testing and schedule optimisation tools let you test the waters to see what types of promotional content work best (and when).

Finally, you can reduce some friction in the ticket-buying process thanks to seamless Eventbrite integrations with TikTok and Facebook. These let you sell tickets to your Eventbrite listed events directly through social apps — reducing the number of clicks and swipes it takes social followers to snag tickets to your next Easter event.

Get help marketing your Easter event

A person working on a terrarium

7. Don't forget these essential post-event activities

When your Easter event is over, remember to thank your attendees and update them about upcoming events. Include a post-event survey as well. Ask families what they liked (or didn’t like) about your event so that you can improve in the future — and give attendees more of what they loved.

Remember to post on social media about how much fun your event was. This will encourage people to attend future events. It’s also a good idea to pay attention to social media interactions, such as shares and comments. This is another way to gauge the success of your event.

Egg hunt sign on fence

Easter egg event ideas

Easter egg events are a timeless way to bring people together, sparking joy and creating memorable experiences for all ages. Whether you’re hosting a cosy community gathering or a large-scale festival, there are endless ways to make your egg-themed activities stand out.

To get you started, here are some of our favourite egg hunt ideas:

1. Easter egg hunt

Fun: 🎉🎉🎉🎉
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You can never go wrong with a classic egg hunt. 

Make your egg hunt extra special with decorated baskets to collect the eggs, a kids area, and a photo booth to capture those happy faces. Hunting is hungry work, so ensure people have a place to fill their tummies. Securing a food and drink partnership helps take care of the catering.

Ockley Barn Farm’s annual Easter egg hunt is about more than just chocolate. The hunt allows youngsters to soak up the countryside and meet newborn lambs and other animals, before collecting their prize at the end. Cute.

The organiser has listed multiple time slots and dates to make the most of the long weekend, with tickets priced according to age. 

2. Easter Bunny meet-and-greet

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They say you shouldn’t meet your heroes, but the chocolate-wielding Easter Bunny is definitely the exception. Bonus points if it’s Peter Rabbit, of course.

Not only will children have the opportunity to meet the Easter Bunny — and parents can get priceless photos!

Cambridge Street Collective is combining their Easter Egg Hunt with the Easter Bunny, allowing them to meet in a relaxed environment. We love this touch, especially as it might avoid some little ones getting overwhelmed. 

But why should children get all the fun? Doggie Doolittles Pet Store has come up with an ingenious idea of hosting a Easter Bunny Dog Event, including a treat for every dog in costume and photos with the Easter Bunny. It’s a masterclass of how retailers can use events like Easter to get people through the door. Bravo.

3. Easter nature trail hunt

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An Easter nature trail hunt is a unique way to explore the outdoors and search for decorated eggs. 

Plan a route through a natural area, such as a park, forest, or beach. Next, hide eggs throughout the route — mark the trail with signs so participants can find their way. You can then reward attendees at the end with chocolate eggs or other fun prizes. Sign us up!

Nature Discovery Centre’s Egg-tastic Easter Trail sends children on a magical nature journey to discover different types of eggs laid across the reserve. There are crafts and chocolates for the children. 

The event description is really detailed and highlights the age suitability for the event. It also offers a flexible entrance time to allow for parents of young children to get to the venue without stress. Top marks.

💡Pro tip: Finish by having your volunteers do a sweep of the trail after the hunt to ensure no eggs are left behind.  So, make sure your Easter event is eco-friendly, and do what you can to keep the outdoors beautiful!

Cocktail party guests chat

Traditional Easter event ideas

There are loads of unique and edgy Easter event ideas worth trying — but sometimes, your guests might be after a more traditional experience.

Because Easter traditions stretch back generations, this is an excellent opportunity to create a delightful event that celebrates the origins of Easter.

Here are some ideas we adore that will help you harness some community spirit.

4. Church event

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For many people, Easter is an important event in their religious calendar. 

Working with your local community and religious leaders to create an open and varied offering will help to reach as many people as possible, allowing them to gather and celebrate together in a variety of ways. 

When it comes to making a family-friendly religious event, St Gabriel's Kings Hill has it nailed. The church will be running its annual Messy Church Easter event, where people can celebrate Easter through crafts, activities, worship and food. 

5. Easter farmer’s market

Fun: 🎉🎉🎉
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A farmers market is an excellent way to work with local businesses and craftspeople and bring the community together. Stallholders can celebrate the Easter theme with lots of tasty samples and goodies.

Want to see how this is done on a much bigger scale? Take a look at the events team behind London’s Farmers Markets, who run markets across the capital, with a focus of putting market stallholders at the heart of events. We love this personal touch.

6. Easter performance

Fun: 🎉🎉🎉🎉
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Celebrate the holiday with performing arts. 

For example, a gospel concert is ideal for the occasion. Or, put on a play acting out the traditional story of Easter and honour how Brits have celebrated the event over the years.

Why not build your Easter event performance around the Easter Bunny or combine it with another pastime?

The Assembly Rooms Newcastle is pulling out all the stops with its Easter Adventure Pantomime, complete with interactive egg hunt, crafting and goody bags. 

Event organizers laugh while presenter points and speaks to event crowd

Easter community event ideas for fundraisers

Easter’s religious origins are all about joy and celebration. That’s why this is the perfect time of year to organise a fundraising event that can bring your community together to support a good cause.

There are so many simple ways to transform your Easter event into a fantastic charity event. Here are a few ideas that we love:

7. Easter bonnet competition

Fun: 🎉🎉
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Encourage your audience to get creative with an Easter bonnet competition. 

You can send design ideas out beforehand and award prizes at your event. 

Take note from the The Easter Bonnet Parade taking place at Oval Bandstand and Lawns in Kent. This free event appeals to all the family with a performance from Kent Soul Choir for the adults, with the Easter Bonnet competition and Easter Egg giveaway for the children. What’s more it raises money for Action For Hunger. 10/10, no notes.

You can also host this competition virtually if an in-person event doesn’t suit your community. Remote guests can compete by sending photos of their creations and tagging you on social media as the event creator. To raise money, you could charge a small competition entry fee.

💡Pro tip: Recruiting a local celebrity to judge the bonnets can help you generate more interest in your event. Get on social media to check out who’s a social influencer in your area, or have a word with local charities to see who stands out as a community leader.

8. Raffle or bingo

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Raffles work well when you partner with businesses and retail outlets. By offering free or discounted goods, they can promote their business. Plus, you’ll have more raffle prizes. 

At your bingo event, decorate the tables with a seasonal event theme and recruit a caller who can liven things up and make people want to keep playing.

Easter Batty Bingo is as silly as it gets. This women-only event raises money for Compassionate Voices, a mental health charity supporting women and girls. There’s a bookstall to help raise additional funds, too.

9. Spring plant sale

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Hosting a plant sale is a wonderful way to spread joy and raise money for a good cause. Partnering with a local garden center or florist may mean you can offer plants, flowers, seeds, and gifts at discounted prices.

You can even give your Easter plant sale a unique spin.

Children seated at a formal table

Community Easter event ideas for kids and families

For a lot of communities, Easter is about coming together and celebrating. That’s why you should consider setting up an inclusive event for kids and adults in your local community space or community center.

Here are some seasonal party ideas to inspire your community event:

10. Easter picnic

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Easter is a great time to get those picnic blankets out. 

Your event tickets could include an option to buy a ready-packed lunch or bring your own. And no family picnic is complete without a few games — an egg-and-spoon race, toss the egg, and an Easter Bunny sack race, to suggest a few.

💡Pro tip: Not everybody is a master chef, and so it’s worth providing optional catering at your Easter picnic. You could collaborate with local restaurants or bring in food trucks so that families can still take part without a picnic basket (or add something tasty to the meal they’ve already brought).

11. Easter craft fair

Fun: 🎉🎉🎉🎉
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A hands-on crafting event lets kids get creative (and a little messy). For their ticket price, you could provide an expert to help your guests paint hard-boiled eggs, make an Easter hat, or decorate a paper Easter bunny. 

Why not recruit face painters, jugglers, and balloon twisters to host the perfect Easter fair?

To make your event standout from the competition, why not try a family-friendly theme to attract the crowds. Romford Shopping Centre has gone all-in on the Dinosaur theme this year to appeal to dinosaur-fanatics, which is — let’s face it — most children under 5. Events include Easter Bonnet decorating, egg hunt, and egg rock painting. It sounds roar-some.

Ready to start selling tickets?

Things to do with Kids this Summer Holiday

12. Easter brunch

Fun: 🎉🎉🎉
Cost: 💵 💵 💵
Family-Friendliness: 👨‍👩‍👧 👨‍👩‍👧 👨‍👩‍👧👨‍👩‍👧 👨‍👩‍👧  

Brunch is often one for the parents, but why not invite the kids too? 

Give your brunch an Easter egg theme with classics like eggs benedict, scrambled eggs with smoked salmon, or a classic omelette. 

And for the kids, offer decorated boiled eggs and bunny-shaped sandwiches. A mimosa or mocktail for the grown-ups and a chocolate egg for the kids will add extra Easter cheer.

13. Easter treasure hunt

Fun: 🎉🎉🎉🎉🎉
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Think Easter egg hunt, but for the whole family. Have participants break into teams and embark on a quest to find hidden Easter eggs. 

At each location, the team completes a mini-challenge or activity to receive a clue to the next egg’s location. The team that finds all of their eggs first wins the event.

Check out these treasure hunt ideas to get some inspiration.

People doing a cooking class

Easter event ideas for adults

Because so many of us celebrated Easter as children, lots of adults have vivid memories of the holiday traditions they cherish. So, why not organise a trip down memory lane and create an adults-only Easter event?

There are tons of fun and quirky directions you could take this, and here are a few of our favourite adult party ideas to get you started:

14. Time to party

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It would be remiss not to point out that a four-day weekend means four nights when revellers can let their hair down without the fear of work the next day. Easter weekend has long been a huge opportunity for the nightlife industry — so make sure you get in on the action.

Whether you choose to plan something with an Easter twist or just run a regular night is up to you, but making sure your events are listed earlier rather than later will ensure those looking for a good time book tickets to your event. Competition is fierce.

Find out about ticketing strategies, including early-bird registrations, here.

15. Bottomless brunch

Fun: 🎉🎉🎉
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Who doesn’t love a day party? Bonus that it allows your attendees to still get to bed at a decent hour (if they so choose), which broadens the appeal of your event. 

Bottomless brunch is the perfect event to host on Easter Bank Holiday weekend. Eggs plus booze? It’s a yes from us.

Reggae Brunch at Brixton Jamm is throwing an Easter event to remember and it’s all done by 6pm. Tickets include a bottomless hour of rum punch between 1-2pm. They’ve also got Jerk and Caribbean classic food on offer all day. 

16. Easter cooking class

Fun: 🎉🎉
Cost: 💵 💵
Family-Friendliness: 👨‍👩‍👧  

Whether it’s chocolate, Hot Cross buns, or an Easter Sunday lunch, it’s safe to say the Easter period is all about food.

So why not host a cooking class to draw in the punters? 

Award-winning Hen Corner is hosting an Introduction to Easter Baking, which feels as wholesome as it comes. Meanwhile Urban Forage in Brighton is hosting an Easter Monday Forage and Feast. Delicious.

17. Easter-themed movie night

Fun: 🎉🎉🎉
Cost: 💵
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There might be plenty of Easter movies for kids, but there are some brilliant films that older audiences love to watch this time of year. So, why not set up a themed movie night?

Screen Easter classics like Wallace & Gromit: The Curse of the Were-Rabbit, Ben-Hur and Life of Brian. You could even set your screening up as an outdoor cinema to create a seasonal, immersive experience.

Time to get cracking

Now that you’re feeling inspired, it’s time to plan your Easter event. 

Just remember: no matter who your target audience is, there are plenty of opportunities to create a unique and immersive holiday experience that’ll be the perfect fit for your community — whether you’re organising a traditional church event, an adults-only Easter egg hunt, a dance class, or anything in between.

And if you need a hand getting started, we’re here to help.

With Eventbrite, you can create a custom event page, sell tickets, market your event online, and even check your guests in on the day and take contactless payments with the Eventbrite Organiser app.