Click, Cart, Convert: Mastering e-Commerce for F&B Brands

Click, Cart, Convert: Mastering e-Commerce for F&B Brands

Strategies, insights, and tools to supercharge your F&B e-commerce success

By LSE Generate

Date and time

Wednesday, June 4 · 10am - 12pm PDT

Location

Online

About this event

  • Event lasts 2 hours

In today’s digital-first world, getting your food and beverage brand to thrive online requires more than just a great product—it’s about choosing the right platforms, investing in what truly moves the needle, and cracking the code on performance marketing. With so many e-commerce options, from DTC to third-party marketplaces, how do you know where to focus your efforts and budget?

This panel brings together e-commerce pros, brand founders, and performance marketing experts to share insider tips, real-world success stories, and practical strategies to help you:

  • Leverage e-commerce partners (Amazon, Shopify, Ocado, etc.) to maximise reach and sales
  • Make smart investments in digital marketing, logistics, and customer experience
  • Understand performance marketing—what actually works for customer acquisition and retention
  • Balance DTC vs. marketplace sales and build a profitable online strategy
  • Avoid common pitfalls that waste money and time in the e-commerce game

Whether you're launching your first online store or optimizing an existing one, this session will give you the strategies, insights, and tools to supercharge your e-commerce success! 🚀


Organized by

LSE Generate is the home for entrepreneurship at the London School of Economics, with a focus on socially-driven ventures.