Mastering search visibility: Strategies for SEO, PPC and beyond
Learn how to dominate search results with killer SEO and PPC tactics
Date and time
Location
Picturedrome Macclesfield
Chestergate Macclesfield SK11 6DU United KingdomRefund Policy
Agenda
9:30 AM - 10:00 AM
Arrival
10:00 AM - 10:45 AM
SEO & PPC Talk
10:45 AM - 11:00 AM
Break
11:00 AM - 11:45 AM
Interactive Workshop
11:45 AM - 12:30 PM
Networking
About this event
- Event lasts 2 hours 30 minutes
Welcome to Mastering search visibility: Strategies for SEO, PPC and beyond!
Join us for a hands-on workshop designed for marketers who want to understand and leverage Search Engine Optimisation and Pay Per Click marketing for maximum return on investment.
Whether you're looking to increase website traffic, optimise your paid campaigns, or dominate search engine results, this session will equip you with practical strategies to maximise ROI and grow your brand's presence.
Hosted by Gumpo, a local marketing agency that helps brands stay visible on the SERP with strategic, data driven SEO & PPC. With over 15 years of experience, Charlie Jackson & Stevie Deale will help guide you on how to master visibility throughout the daily changes of the SERP.
What we'll cover:
- SEO vs PPC: A quick run through of the differences between SEO and PPC and an in-depth look at how they both lift each other up for better results across the SERP (search engine results page).
- Mechanics of SEO & PPC: We’ll explore the core mechanics that drive both SEO and PPC success and how you can leverage them effectively.
- Search Intent & SERP Features: Diving into the power of search intent and how to tailor your strategy to show up where it matters most.
- Differentiating SERP Domination: GMB, Paid Shopping, Free listings, Organic listings, and more, there are a tonne of placing you can show up on the SERP and we’ll help give you the tools to dominate.
- Interactive Workshop: A hands-on session where you’ll apply the strategies and insights shared to your own campaigns.
Who Should Attend:This workshop is perfect for in-house marketers, digital marketing teams, and anyone looking to enhance their search visibility for their business.
Why You Should Attend:
- Learn practical strategies you can immediately implement
- Gain insight into SEO & PPC mechanics, search intent, and SERP features
- Participate in a hands-on workshop
- Get your questions answered immediately by the experts
Frequently asked questions
This workshop is perfect for in-house marketers, digital marketing teams, and anyone looking to enhance their search visibility for their business.