Social Selling with Sales Navigator - Live Masterclass

Social Selling with Sales Navigator - Live Masterclass

Leverage LinkedIn Sales Navigator to accelerate your sales cycle.

By North West Events

Date and time

Thursday, June 12 · 9:30am - 12pm GMT+1

Location

Park Inn by Radisson Manchester City Centre

4 Cheetham Hill Road Cheetham Hill M4 4EW United Kingdom

Refund Policy

Refunds up to 21 days before event

Agenda

Welcome and Sales Navigator Tour


We'll look at the features and how they work, including the advanced features.

Finding prospects and target accounts


43% of the prospects you're looking for aren't easily found. We'll walk through how to use the filters to find the very best prospects.

Research and Account IQ


Research is the killer advantage, using AI and LinkedIn tools you can gather intelligence on your prospects which can arm you in creating relevant outreach.

Outreach Strategies


Learn about the latest outreach and messaging tactics to get higher response rates. You'll learn the messaging approaches which get replies and how to time them for maximum return.

Using LinkedIn, Email and Phone to increase repsonse.


In this final session, we'll look at how to integrate LinkedIn into your existing sales process to improve the response rates of your off platform outreach. We'll also share how this improved positiv...

About this event

  • Event lasts 2 hours 30 minutes

This is a practical workshop to help sellers use Sales Navigator to engage prospects, manage their time and get better results. You'll learn the features, how to deploy them and how to identify the best prospect on the platform.


As part of the workshop, you'll learn how to leverage LinkedIn and Sales Navigator as part of a holistic strategy, where LinkedIn activity can increase success in cold calling and email outreach - as well a using a fully LinkedIn approach

What's covered in the workshop:


  • Sales Navigator Tour of Features.
  • How to use filters and lists.
  • Leveraging Account IQ for intelligence.
  • Buyer intent and how to use it.
  • Which prospects are best for LinkedIn outreach.
  • Outreach - How to message prospects and get replies.
  • Building a multi-threaded prospecting process with LinkedIn and Email / Calls.


This workshop will give you the know-how and process to engage prospects on LinkedIn to book more meetings, shorten the sales cycle and close more deals.


This workshop is ideal for salespeople, senior business development teams, sales-focused business owners, and marketers looking to support their company lead generation and sales efforts.

Choose Your Pass

🎫 Standard Training Pass 

With the Standard pass, you’ll gain access to the event, alongside the guides, tools, and worksheets included in our LinkedIn Playbook. 

🎫 Premium Training Pass - Sales Navigator Academy

Premium Passes contain all the standard benefits and access to our Sales Navigator Academy. The Sales Navigator Academy contains a detailed breakdown of the tactics you'll learn hosted on our online training platform. Including a step-by-step guide on discovery, prospecting, messaging tactics and templates... Everything you need to win new clients in one place.

🎫 Elite Training Pass - 1:1 Strategy/Coaching Sessions

You get Everything PLUS a 1:1 Strategy/Coaching Session with our trainer to accelerate your success on LinkedIn. You choose the time and objective and we’ll set you on the fast track. Whether it’s building your brand, outbound messaging, Sales Navigator, etc. If it’s LinkedIn Marketing and Sales you will gain invaluable knowledge.


By the end of this workshop, participants will:

Navigate Sales Navigator Efficiently

Gain a comprehensive understanding of Sales Navigator’s features and interface, ensuring they can confidently utilise all available tools.

Utilise Filters and Lists Effectively

Learn how to apply advanced search filters to pinpoint high-potential leads and create targeted lists for efficient lead management.

Leverage Account IQ for Strategic Insights

Understand how to use Account IQ to gather valuable intelligence on target accounts, enabling more informed and strategic decision-making.

Identify Buyer Intent

Discover methods for recognising and interpreting buyer intent signals, enhancing their ability to engage with prospects at the right time.

Select Optimal Prospects for LinkedIn Outreach

Develop skills to identify which prospects are most suitable for LinkedIn outreach, increasing the likelihood of successful connections.

Craft Effective Outreach Messages

Learn best practices for messaging prospects on LinkedIn to maximise response rates and foster meaningful engagement.

Build a Multi-Threaded Prospecting Process

Understand how to integrate LinkedIn with email and phone calls to create a robust, multi-threaded prospecting strategy that improves conversion rates.

Through these outcomes, participants will be equipped with the knowledge and skills necessary to harness the full potential of Sales Navigator, driving more effective and efficient prospecting efforts.

Feedback from other workshops:

Frequently asked questions

Is this training I can get from LinkedIn?

No. This is sales training with Sales Navigator. This is how to deploy the features into a process so you can achieve success. It's not just a tutorial of how features work.

Do I need Sales Navigator to attend?

We recommend you have it as the workshop is interactive. If you are not sure if Sales Navigator is right for your organisation, this workshop will give you answers as to how and if you should implement it.

Why should I attend?

If you want to get higher response rates from prospects this workshop is for you. It's very easy to use LinkedIn as lookup tool and very little else. This workshop will help you avoid wasting time scrolling on LinkedIn or worse, sending messages and getting very few replies.

Why should I buy an Elite pass?

The Elite pass will allow you to get 1:1 support after the workshop to implement the learnings and integrate LinkedIn Sales Navigator into your daily routine.

Who is the trainer?

Dean Seddon is a Social Selling expert, who has trained more than 500 companies since 2017 in using Sales Navigator as part of their sales process. He's also spoken at LinkedIn's own events on how to leverage the platform.

Will this workshop discuss automation and CRM integration?

We won't get into technical details, but we will discuss automation and CRM integration and the challenges, opportunities, risks and benefits.

Isn’t Sales Navigator just a directory?

It isn't. Sellers who use Sales Navigator features in their sales process can spend less time on outreach and more time in conversations with prospects. Sellers who adopt LinkedIn get higher response rates and close more deal.

I sell to large enterprises, is this relevant for me?

Yes - Sales Navigator isn't really a tool for selling to small organisations or low-cost services. Where is exceeds itself is in large complex deals, where there are influencers, stakeholders and decision-makers who need to be on board for a deal to close.

What’s the refund policy?

30+ days before the event: Full refund of the ticket price (minus Eventbrite fees, which are non-refundable). 22-29 days before the event: 50% refund of the ticket price (minus Eventbrite fees).21 days or less before the event: No refunds will be issued. (see Ticket Transfers)

Can I transfer my ticket?

In lieu of a refund, you may request to transfer your ticket to a future event (either at a different date or location). Transfers are considered on an individual basis and must be requested at least 14 days before the event. All transfers are subject to availability.

Organized by

North West Events by MAVX provides live training events for business owners solopreneurs, freelancers and businesses to grow, acquire new clients and make more money in their businesses.

We’ve helped small businesses and sales teams close millions in new business using LinkedIn Marketing and Selling, Content Mastery and Social Selling.

All MAVX events are…

  1. Interactive - Getting your questions answered, so you leave prepared to achieve
  2. Practical - Strategies you can action from Day One
  3. Results Focused - So you will smash your targets

You’ll learn and put into practice the strategies you need to WIN new business online.

Eliminate the guesswork and WIN new business.

Early bird discount
£50.00 off applied
£95 – £345